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GWF newsletter honoured with three trophies at the 2025 New Generation Awards

GWF’s passion for digital storytelling and stakeholder communications was recently recognised at the 2025 WesBank New Generation Awards, where our Reimagining Rural Education online newsletter took home three awards.

The annual New Generation Awards are among South Africa’s most prestigious accolades in the digital marketing space. They reward brands and agencies that push the boundaries of creativity, innovation and social impact through digital and social media – and GWF is up there with the best!

2025 New Generation Awards 107418
GWF won three WesBank New Generation Awards for our Reimagining Rural Education campaign.

The awards celebrate communications and marketing excellence in a fiercely competitive environment, where non-profit organisations such as ours compete for recognition with some of the country’s largest corporate players – from retail powerhouses to telecommunications giants.

Our wins for the Reimagining Rural Education newsletter at the ceremony, held at the NH Johannesburg Sandton hotel on 23 September 2025, were:

- Silver – Best Online Newsletter

- Silver – Best Email Marketing Campaign by an Agency (Flow Communications)

- Bronze – Best Email Marketing Campaign by a Corporate/NGO

Being recognised alongside some of South Africa’s most established brands shows that conversations about rural education are gaining traction in the national digital space. These awards also highlight the effectiveness of digital tools such as email newsletters in drawing attention to important social issues.

GWF CEO Kate Groch is over the moon with the recognition. “Such wonderful news that the work we have done together with Flow has been awarded not one but three New Generation Awards!” she says. “Congratulations to Flow and the wonderful team there. We love working with such a passionate and like-minded partner!”

Adds GWF Head of Development Gemma Thompson, “Each month, our newsletter is a chance to share the magic, joy and impact that our team is having on the lives of young people. We love working on this with Flow, and are so appreciative of their partnership in telling the stories that matter most. We’re thrilled that the NewGen Awards have seen the light in this work, and we can’t wait to share our stories with many more people!”

- Find out more about our work in our most recent Impact Report newsletter

- To stay connected with the latest news from our campuses, learners, students and programmes, sign up for our newsletter

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